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You attend cosmetology or barber school for two reasons: to learn the basics of cuttings—and to pass the state board exam.
So after graduation, when the clients don’t start lining up at your chair, you wonder:
“Why aren’t they beating down my door?”
The answer’s simple. They don’t teach marketing in hair school.
It’s not because they don’t want to—it’s because there’s no room for it in the state-mandated curriculum.
With some programs requiring up to 2,100 hours (and even 3,000 hours for cosmetology apprenticeships in some states), it’s easy to see why business and marketing skills often take a back seat to haircutting fundamentals.
Enter Fully Booked Chair.
Developed by lead-generation expert Mike Klein and designed specifically for working hairstylists and barbers, Fully Booked Chair is a self-paced online course that demystifies marketing for hair professionals. The program includes 30 core lessons—short, digestible sessions designed to fit into breaks, lunches, or after-work hours.
Stylists go from “no clue where to start” to building and running their own lead-generation system—one that's engineered to bring in new clients every single day.
Students also gain exclusive access to advanced bonus content:
• 7 interviews with industry professionals
• 5 modules on client rebooking
• 4 lessons on getting referrals
• 4 lessons on upselling salon products
• 6 full haircut demonstrations
That’s 56 lessons in total—and the answer to the question every new graduate asks:
“How do I actually build a full book of clients?”
You can watch the opener at the link below. Want to see more? You’ll just have to enroll at fullybookedchair.com 😎