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Turning Cinema Into
A Sales Force Driver

How do you get employees out of their “normal” 9-to-5 routine—and make them feel seen?

You drop them straight into an iconic scene from Miami Vice for the annual sales conference.

Anyone can hire employees to do a job. But building a signature corporate culture—one that people remember as legendary—requires something deeper: making your team feel included, represented, and valued.

Bonuses are great, but they’re not the only way to create camaraderie. Showcasing your top performers and highlighting their contributions builds connection, pride, and a genuine sense of team.

Of course, pulling that off when your people are scattered across the country? That’s the real challenge.

Read on for more details—and click the link below to view the opener.

Overview

Shot a dramatic, Miami Vice–inspired parody film—across multiple cities in 72 hours—to open the annual sales conference and showcase the company’s nationwide team.

Project Notes

4K

4,200 miles traveled in 72 hours—three flights, two coasts, and one killer project.

1

Week of post-production spent harmonizing 1980s Miami Vice footage with modern 4K DSLR green screen shots—down to the neon glow.

0

Actual conversations filmed between actors—every “exchange” was scripted and stitched together entirely in post.
Client
Hattori Hanzo Shears
Role
Director & Producer
Cinematographer
Chroma Key Technician
Production Sound Mixer
Editor
Services
Film Direction & Production
Cinematography
Chroma Key Supervision & Operation
On-set Sound Recording
Audio & Video Post-Production
Film Editing
Camera & Equipment
Canon 5D Mark IV
Green-screen compositing powered by Blackmagic Design Ultimatte 12 (4K)

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